There’s been a lot of talk about Google’s next real time update, Penguin 4.0. Penguin is a terrifying update, but only for those people who are doing things that are against what Google has said. Do we understand why people are…
Re-optimise, Re-optimise and Re-optimise Again
Having worked in the search space for well over a decade, we’ve had the privilege of working on so many different websites. Massive websites and small websites, it really doesn’t matter, at the end of the day there are many consistencies….
Google revamps their Webmaster Portal
Towards the end of last year Google renamed Google Webmaster Tools to Google Search Console. Most of us log into Search Console via Google’s Webmaster Portal, but have you taken a minute to see just how jam packed the Webmaster Portal…
4 Must-know on-site SEO requirements for 2016
A new year is upon us and although SEO is ever evolving, we like to reflect on the previous year and catch up with research conducted on what Google is looking for in the year ahead. Did you know that Google…
Teaching Tuesday: Automation with Google AdWords
When it comes to campaign performance, one of the most time consuming matters is that of clicking around an account looking at various statistics to make informed decisions. Anybody who uses AdWords will appreciate this, but we’ve identified that most people…
AdWords: Remind me when I'm nearby
For store based businesses, you’ll be incredibly happy to hear about this new Google Adwords extension that is being introduced: “Remind me when I’m nearby”. By adding this extension to your adverts, you’ll be able to do something similar to what’s…
Preparing for Google's next Penguin Update
It’s almost a month since, Webmaster Trends Analyst at Google, Gary Illyes confirmed that we should expect a Penguin update before the end of 2015. Just to refresh your memory, Google’s Penguin updates deal with links, so if your website was…
The social media tools that professionals use
Every now and then it’s really useful to see what tools professionals are using, it widens our toolkit and introduces us to tools that can perform on the large scale. In this weeks Teaching Tuesday we’re going to look at a…
4 Thank you page optimisation
We’ve been discussing options with a client on what to place on their “Thank You” page. Too many websites miss out on a great opportunity when it comes to success pages. Think of it this way, for a visitor on the…
Twitter drops stars for hearts!?
Although this isn’t a typical Teaching Tuesday post, it’s quite a hot topic of discussion today so we felt we would share it. The Internet was outraged when Twitter removed it’s star for favourite and replaced it with a heart. Twitter…