If you’re a regular Google Analytics user you’ll have started to notice that Google are rolling out a lot of changes – you’ve probably been prompted a few times to refresh the page you’re on to see the changes. At Google’s…
Death of the organic keyword!
In October 2011 Google started encrypting its searches with the aim of providing more privacy to searchers. This was the start of the (not provided) we began to see in our Google Analytics accounts. Over the months we’ve read numerous reports…
Stop your employees from distorting your Analytics
Companies big and small have staff visiting their own website on a daily basis, not only will this influence the number of visits to your website, but it will distort metrics such as “time on site”, “goals” and so forth. Being…
Which pages on your website make the most money?
In the past few weeks we’ve been asked to assist various people with figuring out which landing pages on their website are leading to the most conversions. Instead of replying to everyone individually, we decided to write up this blog post…
Google Analytics: Keyword insight through landing pages
Continuing with the series of SEO blog posts by our Director, Christopher Mills, today we’re looking at something that will teach you more about which keywords are performing for you. A couple of weeks ago, I spoke about finding out which keywords were…