By now most people have seen businesses with ratings when they perform a search. However, it has never really been correctly shown. What we mean by this is that it hasn’t ever necessarily shown the businesses with the top ratings at…
SMEs are spending on the wrong marketing channels
Danny Richman recently conducted a survey where he reached out to over 500 SME’s to find out which online marketing channels they were spending their time and money on. Furthermore, he wanted to then look at which of these marketing channels actually…
Keyword Opportunities with Search Console
Google’s Search Console (formerly known as Webmaster Tools) is a free tool that offers a great deal of insight into your website visitors, yet it’s incredibly underutilised compared to Google Analytics. These tools should always be used in conjunction with each…
Layout for Google's Expanded Text Adverts
If you’re an active Google AdWords user, you’ll be (should be) well aware of Google’s rollout of the new expanded text adverts (ETAs). After 15 years of 25-35-35, we’re now being forced to use 30-30-80 and you’ll notice that when you try…
AMP, Mobile-First Index, SEO?
It’s a reality: AMP pages are starting to appear more and more in the search results. With mobile-first index being spoken about more and more, tying these mobile changes together are essential. Here’s what you’ll learn: What are AMP & do…
Important SEO Feedback from Google Webmaster Hangout
On the 27th of December, 2016, a Google Webmaster Central Hangout was held, whereby John Mueller from Google Switzerland answered a number of important questions with regards to Google’s algorithm. A lot of these questions have been floating around for a…
SERPTrends SEO Extension – Useful Free Extension
There are a lot of SEO extensions available for the likes of Chrome and Firefox, but a lot of them aren’t really valuable and merely echo some basics metrics or require a paid account with a third party to extract real…
WordPress Social Plugin
How do you know if an article you write is doing well on social media? In other words, do you know which of your articles have been shared on social media? If you’re a publisher, chances are you’re using WordPress and…
WordPress.com adds new SEO functionality
WordPress has two approaches for content publishers, WordPress.com which is a cloud-based solution where you simply create an account and get publishing and WordPress.org which is a far more robust and flexible self hosted solution. There are still a huge number of…