Whether you’re familiar with Google Analytics or are only just starting out, custom dashboards can save you a great deal of time by giving you a comprehensive snapshot of how things are going on your website. One of the best features…
iD HQ Rad Add: Sodastream
Welcome to our latest addition to the iMod Digital HQ: Sodastream I can hear the trumpets playing, the red carpet being rolled out, but best of all, I can hear the fizzzzz! We were sent this awesome Sodastream machine from the…
Linking our AdWords and Analytics accounts got easier
For a long time linking your Google AdWords and Google Analytics accounts hasn’t been the easiest process. Google have tutorials, but for people who aren’t overly familiar with the platforms, the tutorials are still complicated and involve multiple steps. The good…
Tutorial: A Keyword Selection Efficiency Trick
If I had a dollar for every article I read on keyword research I would be an incredibly rich man. There are so many theories behind keyword research, but so few of them actually work. One of the biggest problems is…
SEO: A marathon, not a sprint
You’ll often hear us say that SEO is like a marathon and not a sprint. We’re not saying this to have a clever sounding buzz phrase to throw around, we’re saying it because it’s true. Google performs algorithm updates on a…