Introduction
After the successful launch and development of the Magic Hills Collection website, the magnificent lodge and website were placed in front of a carefully targeted online audience through pay-per-click marketing on various platforms such as Google Ads, Facebook, and Instagram through display ads.
Success Drivers
With having a beautiful new website to direct users to, it was our mission to design ads that would allow the lodge’s uniqueness and beauty to speak for itself through beautiful photography and minimalistic design.
Other factors included:
- Pixel Perfect – While designing for Magic Hills, it was imperative that we choose the correct format and sizes to gain the most awareness from our banners.
- Optimised Per Platform – Throughout the design process, we catered to the formatting, rules and requirements and text-to-image ratios for each platform to allow for maximum exposure.
Outcome
Our display ads for Magic Hills Private Collection launched on Google, Facebook, and Instagram with great success in expanding the awareness of their brand, gaining social media followers and engagement, as well as bookings.
PROJECT DETAILS
CLIENT
Magic Hills Private Collection
SERVICES
Banner Design
