Most people who own a website are aware or have at least heard of goals and conversions. The goal or conversion being a specific action that takes place on a website which is tracked, such as making a purchase or completing…
Monitoring your website's uptime
When it comes to SEO, Google have been vocal about the fact that a website needs to be as fast as possible and that it should be kept online as much as possible. A website that is slow or goes offline…
Setting up automated Google Analytics report emails
A lot of people we work with are interested in various metrics pertaining to their websites. One of the handiest features that Google Analytics offers is the ability to set up automated reports which get delivered to your inbox. The true…
Announcing: Google AdWords Report Editor
For those of you who run PPC campaigns you’ll be really pleased to hear that Google are launching a new report editing tool. This tool is going to help with the analysis of data in a brand new way. They’re calling…
Google becomes Alphabet
Google, the search giant has just announced a company restructuring. Larry and Sergey have announced that a parent company called Alphabet Inc will now be the holding company of Google. They have said that their best known businesses such as search,…
Teaching Tuesday: Gmail Delegation
Tracking down the best features of Gmail is a daunting task because of just how many there are. Email productivity is a huge topic on the Internet, thousands of posts have been written on the topic and there are some incredible…
eCommerce solutions for WordPress
When it comes to adding eCommerce to your website as a WordPress user, you might find yourself a little paralysed by choice. There are many options available and not too many resources that can truly point out which is best. At…
Yoast SEO Plugin for WordPress gets an update
It’s an exciting day today because the most popular WordPress plugin for Search Engine Optimisation (SEO) has been updated and it’s a major release. With over 1 million active installs of the plugin, you can imagine just how many people are…
Teaching Tuesday: Google Tag Assistant
If you’re someone who has started working more with Google Analytics or manage more than one account, then you’ve probably run into the hassle of determining whether various tracking codes have been installed correctly or not. Google introduced a fantastic extension…