Our Thinking.

Marketing

Google revamps their Webmaster Portal

Towards the end of last year Google renamed Google Webmaster Tools to Google Search Console. Most of us log into Search Console via Google’s Webmaster…

SEO

4 Must-know on-site SEO requirements for 2016

A new year is upon us and although SEO is ever evolving, we like to reflect on the previous year and catch up with research…

PPC

Teaching Tuesday: Automation with Google AdWords

When it comes to campaign performance, one of the most time consuming matters is that of clicking around an account looking at various statistics to…

Teaching Tuesday

AdWords: Remind me when I'm nearby

For store based businesses, you’ll be incredibly happy to hear about this new Google Adwords extension that is being introduced: “Remind me when I’m nearby”.…

Teaching Tuesday

Preparing for Google's next Penguin Update

It’s almost a month since, Webmaster Trends Analyst at Google, Gary Illyes confirmed that we should expect a Penguin update before the end of 2015.…

Teaching Tuesday

The social media tools that professionals use

Every now and then it’s really useful to see what tools professionals are using, it widens our toolkit and introduces us to tools that can…

Digital Marketing, E-Commerce

4 Thank you page optimisation

We’ve been discussing options with a client on what to place on their “Thank You” page. Too many websites miss out on a great opportunity…

Teaching Tuesday

Twitter drops stars for hearts!?

Although this isn’t a typical Teaching Tuesday post, it’s quite a hot topic of discussion today so we felt we would share it. The Internet…

Teaching Tuesday

Teaching Tuesday: Online Marketing Predications for 2016

We’re just a couple months away from the end of the year and at this time of the year we start to see lots of…

Teaching Tuesday

Spending your first R130,000 in paid marketing for startups

We work with a handful of startups in the local space and are aware of how important traction is. Because of this, we’re pressed to…