For those of you who run PPC campaigns you’ll be really pleased to hear that Google are launching a new report editing tool. This tool is going to help with the analysis of data in a brand new way. They’re calling it Report Editor.
The best part about the editor is that it comes with a really simple interface that allows you to create tables and charts, with segmentation, filtering and sorting. There are some great features that are coming with the Editor:
- Drag and Drop
- Sort, Filter and Pivot
- Pie, Bar and Line Charts
- Multiple Segments
Google are in the process of rolling this new Editor out to Google AdWords users and has stated that you’ll know when you have it because there will be a Reports Tab in your account so keep your eyes open for that. If you’re interested in learning more, Google has supplied a great guide.